Episode 115: NBC, Netflix and Network Branding
When we say "TV network," what do you think of? When we say "TV network brand," what pops into your head? Is it a logo or a sound? Is it an animation or an app? Is it a signature show?
Today we’re going to be talking about a couple of identities made for NBC and Netflix. We discuss the origin stories for both their visuals and their sounds.
So add us to your queue. We're gonna be sipping on a couple of Cobra Strikes as we get this show underway back here in the bar.
E X T R A S :
Timeline of NBC logos from 1926 to present
Timeline of NBC logos from 1997 to present
NBC Chimes
Wikipedia article
Chime machine history (Bay Area Radio)
NBC Chimes: Behind the Scenes with the First Trademarked Sound (99% Invisible)
California Historical Radio Society lecture (YouTube video)
Netflix Tadum
Audiospheric article
Netflix trivia
Additional Links
Sound trademarks (Wikipedia article)
Netflix history (Wikipedia article)
Netflix’s Origin Story (Variety article)